CONTEMPORARY LEADERSHIP IN BULGARIAN ECONOMICS

Resumo

The contemporary world is clearly characterized by dynamics, uncertainty, complexity and uncertainty. Many of the traditional skills which in the past used to guarantee success now either do not work or are utterly distorted. The technological development of the surrounding world rouses the sense of necessity of change of interception of people and environment as a sequence of the contemporary information age. The growing globalization, dynamics in economics’ development, the technological boom and the market volatility find their reflection in the practical significance of leadership. Innovation as a factor defining leadership on its hand is the justification of competitiveness and survival of a certain organization. The issue of effectiveness and sustainability of leadership in the Bulgarian economy is of major significance and is getting larger in scale. The main objective of this article is to analyze various points of view of the role of the Bulgarian leader and his efficiency in the accomplishment of strategic objectives of the organization in the Bulgarian and world reality and guidelines for its sustainability and successful application in contemporary economics. Main research methods used in the report are content-analysis, comparative method and intuitive - systematic approach.